I enjoyed our guest speaker, Peter Stilson of Godengo. The company serves a very niche market of regional lifestyle magazines. As a reader of such publications, the service Godengo provides is invaluable. I use magazine websites frequently to the best local restaurants and services. With the content I am interested in free and available online, I no longer find it necessary to purchase local lifestyle magazines. With print publication subscriptions down, magazines and newspapers folding everyday, printed media is a struggling industry. It is interesting to think of how Godengo's services impact this industry's life cycle. Are the magazine's websites cannibalizing magazine sales? Will web content, which is more timely, current and dynamic, become the primary revenue drivers for magazines? If so, will print disappear altogether? Publications must create new business models to stay relevant and competitive. Technology services such as those that Gogengo provides are morphing and reshaping entire industries. I am waiting for Godengo's mobile apps for my iphone...
On another note, I watched "The Curious Case of Benjamin Button" last week and the movie won this oscar this weekend for best visual effects. New visual effects technology was used to create a completely digital human head for Brad Pitts character the first hour of the movie. The digital head was on a human body in the movie. It was increadible and very seamless. The designers abandonded existing technology (motion capture) being used in the film industry because the detail / resolution was not compelling enough. They instead created a database of every motion that Brad's face can make and transposed this data on top of molds of old Brad's head. One of the designers who worked on this project, Ed Ulbrich of Digital Domain explains this much bestter in this video: http://www.ted.com/index.php/talks/ed_ulbrich_shows_how_benjamin_button_got_his_face.html
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